Wisconsin, July 9, 2018 - Wehaa, a leading developer of white label platforms, has announced a partnership the Washington Post to redeploy their NewHomseGuide.com. The new site was …
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12/10/19
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Working together, Wehaa and the Arizona Daily Star created a virtual sales event to help local dealership sell out in record time.
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12/3/19
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Etype services has released three modern designs to help local newspapers create a world-class digital presence.
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11/21/19
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So you just sold a client on email marketing, gathered the content, wrote a great subject line and are ready to go. What day should you send it to get the best response?
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11/21/19
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We originally covered BANG´s launch of Leadhax, a self-serve real estate portal developed by iPublish Media Solutions in 2017. Since then, the initiative has grown and improved, addiing retargeting and Facebook advertising to programmatic options, and creating an enterprise edition for brokerages. The results have been outstanding. BANG reports that each sales has led to the purchase on average of two other products, advertisers renew at the rate of 50%, and click.throiugh are 3 times those of the competitor, Adwerx. Here is an update, 30 months later.
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11/21/19
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For shere gumption, no other newspaper company quite compares with Adams Publishing Group (APG9: Founded as recently as 2014, the company has acquired more 20 dailies and 155 non-dailies since then. In 2019, it launched a start up daily in rural Idaho.
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Alisa Cromer
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11/4/19
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In general, SMB's believe email is their most important source of marketing, according to every survey by Borrell & Associates in 2019. But most only mail to their own clients. Site Impact predicts who is buying in 2020.
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10/17/19
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Straus Media, a New York-based group is the first U.S. newspaper group to launch its news sites on Millenium, a CMS newspaper system by Protec Media. Here´s why they moved and what advantages they saw in the new cloud-based platform.
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10/17/19
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This introduction describes how some local newspapers have hidden super powers and why, with input from Gordon Borrell and other local market experts.
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Alisa Cromer
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10/16/19
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The third in a multi-part series on the hidden powers of micropolitan newspapers features the Jackson Hole News & Guide and how focusing on content and audience has helped them to succeed.
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Alisa Cromer
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10/16/19
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