local media insider

KN Digital Media uses "turnkey" provider to launch digital services agency, $25,000 in new sales

Both small and large companies should consider this option

Alisa Cromer
Posted 11/4/12

One viable option to start-up selling in-house digital services is using a turnkey provider. A number of advantages include speed-to-market with a rounded group of services and products, in-marketing training and hosting of workshops and the ability to create a true "needs-based" approach right away. This case study shows how one small marketing company, Kenosha News in Kenosha, Wisconseom, population 100,000, has deployed a turnkey partnership. Included: Pricing and packaging, vendor used, components offered and results to-date, $25,000 in new monthly revenues.

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