local media insider

Sales

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Featured

Site Impact launches nationwide sales summit designed to help media boost top-line revenue by selling email marketing held in Dallas, Atlanta, Chicago, Philadelphia and Washington D.C.

CMS

Straus Media is the first newspaper in the U.S. to utilize Protec Media's new CMS, Millennium. Millennium offers a cloud-based platform and database driven workflow that allows content to deploy …

Review

Evvnt's CEO Richard Green discusses their partnership with Site Impact, delivering a new platform for Local Media to advertise events listings and upsells to automate targeted emails.

Sales

Townsquare Media has been using CrowdTangle and realized they might be able to use it for branded content and to drive revenues. Justin Abbot, the leader of the initiative, set-up a meeting to decide …

Case study

Any time a classified manager adds five figure revenues to a live event partnership is a good day. Here are specific pricing, packaging and promotional tactics that scored a home run for both the …

Press release

Wisconsin, July 9, 2018 -  Wehaa, a leading developer of white label platforms, has announced  a partnership the Washington Post to redeploy their NewHomseGuide.com. The new site was …

TOP AD

What's the magic combination to promote a ski resort -

or any trael destination? Brianhead's campaign that included radio, billboards plus programmatic and pay-per-click went off the charts. Find …

Top Ad

A store selling scooters in Denver went from "dormant" advertiser to Top Ad winner for outstanding results in a multi-media campaign sold by Bert Ross at Westword, a City Weekly. Find out how they …

Media Minds

Selling to individual agents has always been problematic for Bay Area News Group. A new initiative by Director of Real Estate, Eric Bloom, however, allows the company to market to agents while …

Sales

Here are the 2014 best sales initiatives.

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