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Pros and Cons (and do's an don'ts) of using QR Codes
Plus Centro's Paul Tapscott weighs in on using QR's in local media buys
These pros and cons - and do's and don'ts - of using QR Codes are based on field-tested experiences from local media companies, including print and broadcast as well as advice from mobile experts at Centro. Before launching a QR code initiative, understanding these do's and don't will save time, money and resources. More »
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