Jeff Jarvis, blogging in The Faster Times, says he will not subscribe to NYTimes online when they begin to charge frequent users as expected: “They would end up charging - and, they should fear, sending away - the readers who are worth the most while serving free those who are worth least.” more

Since the Financial Times web site FT.com, switched to a metered-access model, sales and traffic are up. Here is a closer look at how the model works. more

Shycast, a provider of large scale contest software (apartments.com is a client) is entering the local marketplace. As "proof of concept" it launched the Shop Local Video Contest in its hometown, Princeton. Here's how the contest works. more

Passion for local media? Want to write for this site? We will revenue-share with writers who post tips, best practices and top ads. Please e-mail localmedian@gmail.com with your contact informaiton … more

Companies like Zope, Townnews and Matchbin and Creative Circle Media Solutions all provide low-cost platforms for local media companies. Here are the key differences between them. more

Not enough mobile users? Revamping the mobile strategy may be in order. Here's how the Detroit Morning News doubled its mobile usage in about six months. more

Yellow page directory companies got a head-start on other media in transforming their companies to interactive media. In particular, YellowBook.com is on track to double 2009 online sales to $400 million in 2010. At Borrell Associates Local Online Advertising conference, Patrick Marshall, Chief New Media officer, gave ten keys to success. more

Straight from the Borrell Associates' 2010 Local Advertising conference, we selected the ten strategic areas that all local media companies need to focus on this year, from search to promotions, from domain name strategies to politics. more

Ever wonder what pure play subscription sites know that local media sites can learn as they begin to charge for access? The new Subscription and Membership Site Benchmark Report, released by Anne Holland, Founder of Marketing Sherpa, yields some insights. Here’s a summary of key take-aways. more

Your media company brand needs to be smart - all the way through. That means not just the sales teams, but everyone from the receptionist to the CFO. If you've winced hearing a new employee ask about "hits," consider handing out a glossary of basic internet terms. We've copied one below for you to use as a starting point. more